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26 July 2017

Twitter is filling your feed with more useless notifications

Thanks a lot, Twitter.
Thanks a lot, Twitter.

Image: brittany herbert/mashable

Twitter is adding more useless clutter to its notifications.

The company quietly added a suite of new alerts to the notifications section of its apps and website. Now, instead of just seeing notifications when people interact with you and your tweets, Twitter will surface random alerts about what people you follow are doing.

It’s similar to the push notifications Twitter has been tinkering with for more than a year, but it’s the first time the company’s rolled these alerts out to the notifications tab more widely.

A Twitter spokesperson confirmed the change and said it’s part of the company’s ongoing efforts to help users find interesting content. 

Here’s what the notifications look like on mobile.

Some of the notifications are similar to Nuzzel, the social news app that displays news stories based on what people you’re following on Twitter are sharing and talking about. That may not sound like such a bad thing, except for the fact that the alerts appear in the notifications tab, which has typically been reserved for mentions and other interactions with your own tweets. 

So it’s not surprising, then, that Twitter users haven’t been very happy about the additional clutter showing up in their notifications.

While you can’t opt out of the notifications entirely, Twitter says those who don’t want to see them can select “see less often” from the menu underneath the down arrow in the upper right corner of the notification.

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