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New leadership at Ogilvy Africa


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Leadership Africa

Accra, June 30, GNA
– Ogilvy and Mather Worldwide has announced changes in its leadership team at
Ogilvy Africa and in Europe, Middle East and Africa (EMEA.)

A statement from
Ogilvy said Nadja Bellan-White, until recently head of Ogilvy Africa, had been
appointed Executive Vice President, for the EMEA region.    

She has been a force
of nature in terms of clients, leadership

Accra, June 30, GNA
– Ogilvy and Mather Worldwide has announced changes in its leadership team at
Ogilvy Africa and in Europe, Middle East and Africa (EMEA.)

A statement from
Ogilvy said Nadja Bellan-White, until recently head of Ogilvy Africa, had been
appointed Executive Vice President, for the EMEA region.    

She has been a force
of nature in terms of clients, leadership and professionalising the operation
in Africa.

She created a strong
leadership group across Ogilvy’s Africa businesses, particularly re-focusing
teams on the principles of marketing, branding, and integrated communications.

“The incredible
productive partnership between her and her team has resulted in a tremendous
improvement in the quality of the region’s strategic and creative output over
the period she was at the helms of affairs,” the statement said.

In a related
development, Mathieu Plassard, currently the Ogilvy Africa Managing Director,
has been confirmed as the new CEO, Ogilvy Africa, to lead the business across
Sub-Saharan Africa. 

An Ogilvy veteran
having been in Paris with Ogilvy & Mather and formerly Ogilvy Action for 13
years, he also worked in Ogilvy Africa previously in the DRC for six months.

Leading clients he
has managed in Ogilvy Africa include Coca-Cola, Bharti Airtel, and Nestle.

Commenting upon the
appointments, Paul O’Donnel, Chairman & CEO, Europe, Middle-East, and
Africa, said: “I’m very pleased to have these talented executives in these key
roles, bringing us both continuity and a fresh perspective to vital parts of
our business in the region. “

GNA


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